Traffic Manager - Italy Native

You will be someone who thrives on working in a highly visible, brain-bending, massively multitasking capacity at the cutting edge where performance and technology come together. You will be playing an integral role in our sales and online presence.
You will hold a relevant educational background with a thorough understanding of how to mix sales performance and media buying, with tight deadlines, as well as a deep knowledge of how digital marketing fits into a sales successful process.

Under the supervision of a Business Unit Manager, you will be responsible for planning and managing digital performance marketing campaigns and traffic acquisition for a portfolio of leading advertisers as well as the creation of landing pages for the lead generation. Your involvement and your ability to innovate will guarantee your success.

Your main responsibilities will be:
- Implementing, optimizing and managing your campaigns from A to Z
- Facebook and/or Adwords campaigns management
- Optimize the CTR and bidding of your ads (text and display) as well as destination pages
- Acquiring traffic on content discovery platforms such as Taboola or Outbrain
- Editing and creating landing pages templates using Instapage or similar tools
- Analyze and synthetize your data and results
- Marketing copywriting related to your landing pages
- Be creative, renew your media and meet the ROI goals set by your Media Acquisition Manager